Virtual Showroom

A digital experience to immerse potential customers into the Maserati brands and compensate for the lack of physical events during the pandemic. In collaboration with Novelab.

Project Gallery

Project challenge

In order to stay active during the Covid crisis and to allow its customers to discover its latest cars, Maserati wanted to set up an interactive and immersive Virtual Showroom. In addition to being a virtual showcase, the showroom had to renew the company’s identity and encourage the development of new partnerships with luxury brands. One of the major challenges was to design a virtual reality platform promoting the new merchandising while developing its business.

Our solution

We created Maserati’s first Virtual Store with immersive experience with a focus on:
  • Virtual Reality Technologies
  • Web Development
  • UX/UI Design
We also linked a Store to the platform to promote their new products through an immersive and interactive experience.

More projects

External Platforms

Voice of a customer

An all-in-one customer relations platform to collect, analyse and manage customer satisfacion throughout the customer lifecycle through standardized indicators and qualitative feedbacks.

Read More →
Intermediation platforms


A performance management platform to optimize the positioning rate of external suppliers on consulting marketplaces.

Read More →
Intermediation platforms


An invoice-to-payment reconciliation platform between big accounts and external suppliers for consulting marketplaces.

Read More →
Scroll to Top